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The Printing Press Profits course is very popular because of the decline in traditional print businesses. You may have heard of the opportunity rating, First Research’s estimate on industry performance and risk. But you might be wondering what it actually is, and how it works. Here’s a quick overview. And then read on to find out how you can benefit from this program!
Nearly all U.S. commercial printers are privately owned and employ less then ten people. The industry’s top four companies account for less that 25% of its revenue. According to a recent survey conducted by the National Print Owners Association, 44 percent of member companies projected significant to moderate increases in sales in 2014. Sageworks, a financial data company, analysed the results. This company specializes in the financial performance of privately owned companies.
The Printing Press Profits report also highlights a trend that could help predict future growth: the industry’s oligopolistic structure. As a result of decades of consolidation, the printing industry is undergoing a transition to an oligopoly. In the meantime, the smaller companies are soaring and the larger ones are shrinking. While this trend may sound good on the surface, it could be disastrous for the industry.
In the past decade, the US economy has driven the growth of commercial printing. Financial printing, which is an extension to advertising, has become more important. The stock market has an impact on commercial printing, but paper costs account for a quarter of the total. If paper prices are low, printing companies do not suffer. Low paper prices, however, encourage higher volumes, which increases profits. Ink prices are affected by oil and resin prices.
As the industry shifts towards mass customization, the Printing Press Profits report reveals that customers are demanding faster turnaround times and shorter print runs. Printing businesses need to find ways to improve speed and still make profits. Although incremental improvements have been made to speed up the cycle times, they may not be sufficient to meet the increasing demands of the customer. The Printing Industries of America estimates that 30 percent of all printing will be done within a day by 2010.
Rising oil and gas prices could have an impact on the paper and other materials used commercially by printers. Already, paper prices have increased. Printing presses could have to pass these increased oil and gas prices on to their customers if they continue to rise. The majority of printing products are derived from oil and natural gas, so these price hikes may affect printing press profits in the future. The Printing Press Profits upgrade is recommended if you cannot afford the additional costs of these raw materials.
If you have a strong management skill, and some entrepreneurial instinct, you can start a profitable print shop. It’s worth noting that location is an important factor in printing shop profitability. Located in a business district, where people go to get their printings, you will be more likely to make more money. But remember, most people don’t like to drive far to find a printing shop. A lot of commercial space on busy streets will be expensive, so make sure to consider the expected sales before you sign the lease.
Your business should not only be near other businesses, but also in a convenient location. Customers will come to your business if they have a lot of options for printed materials. In addition, your printing staff should know multiple tasks. Ideally, they should be adept at all tasks. For instance, your graphic designer should be able to operate a D.I machine and understand the basics of digital printing. You need to be able to print in all areas.
Today’s digital world allows printers to stand out from the rest by offering value-added service. This will allow them to achieve their business goals, and run their business more efficiently and effectively. While these are small investments, they will be far less expensive than a professional 3D printer. If you can afford to invest in your printing presse, you will be able to make profits quickly.
Traditional print jobs still dominate the market, but a few people have ventured into higher-margin work. They’ve acquired computerized design systems and hired graphic designers to perform prepress work. Prepress work includes page composition, typesetting, image manipulation, and design. This type of work requires an additional team and usually costs up to 50% more than standard printing jobs. Profit leaders in this sector are less indebted and more productive. This allows them to hire designers at a lower rate.
